I created my first website in 1996 using Macromedia Cyberstudio (which was bought by Adobe
A Slice A Day REWIND #174 – How does Curated Content differ from Duplicate Content (Guillaume Decugis)
We continue our A Slice a Day REWIND week with a topic that continues to be talked about and that’s curated content and duplicate content.
There’s a lot ‘out there’ to read or listen to on the topic yet there’s a disconnect with some marketers on exactly what curated content is and what it’s not.
When we first posted this podcast I actually had people tell me that curated content I was posting was akin to stealing someone else’s content. Nothing could be further from the truth; if anything, I am promoting someone else’s content to my audience. It’s not as if I copy/paste an article or blog post somewhere online and call it my own. Although I’ve ran across a lot of that lately.
I read an article a few months back from Guillaume Decugis, co-founder and CEO of Scoop.it, the content curation platform and tool. The title of his article is ‘How does Curated Content differ from Duplicate Content?’
On the podcast today, Guillaume explains the idea of content curation and the value it brings. He also talks about what curated content is and what duplicate content is in the eyes of Google and how they treat it.
It’s curated content vs duplicate content with Guillaume Decugis on this REWIND episode of your A Slice a Day.
Latest posts by Mark Tennant (see all)
- A Slice A Day #194 – Content Strategy 101 for Content Marketers: Your Questions Answered (Meghan Casey) – January 26, 2016
- A Slice A Day #192– The Biggest Content Marketing Trends to Focus on in 2016 (Rob Wormley) – November 18, 2015
- A Slice a Day REWIND #191 – Case Study: Social Media Engagement as a Point of Differentiation (Trevor Young) – November 9, 2015