I created my first website in 1996 using Macromedia Cyberstudio (which was bought by Adobe
A Slice A Day REWIND #175 – Seven Must-Have Traits of the Perfect Content Marketer [Infographic] (Hana Abaza)
The role of a content marketer is always evolving. Keeping up with the increasing number of marketing channels is one thing but what about new marketing tools and the ability to use them efficiently?
What about the needed skills to design graphics for a blog post or designing and creating an infographic? At least there are online tools such as Canva, Piktochart, Pixelmator and others that can help.
Then there’s the ability to think like a developer and oh yeah, don’t forget SEO.
The skillset of a content marketer is all-encompassing.
Hana Abaza, VP of Marketing for Uberflip recently wrote a guest piece at MarketingProfs.com that addresses the skills and traits to be a successful content marketer titled ‘Seven Must-Have Traits of the Perfect Content Marketer’.
It dovetails very nicely with Uberflip’s super slick infographic, ‘Portrait of a Content Marketer’.
It’s our featured article and infographic on this REWIND episode of your A Slice a Day.
Hana’s Uberflip Page: http://hana.uberflip.com/h/
Article Link: http://www.marketingprofs.com/opinions/2015/27375/seven-must-have-traits-of-the-perfect-content-marketer
Review our Podcast on iTunes: https://itunes.apple.com/us/podcast/edwards-communications/id958002471
Rate our Podcast on Stitcher: http://www.stitcher.com/s?fid=58048&refid=stpr
Latest posts by Mark Tennant (see all)
- A Slice A Day #194 – Content Strategy 101 for Content Marketers: Your Questions Answered (Meghan Casey) – January 26, 2016
- A Slice A Day #192– The Biggest Content Marketing Trends to Focus on in 2016 (Rob Wormley) – November 18, 2015
- A Slice a Day REWIND #191 – Case Study: Social Media Engagement as a Point of Differentiation (Trevor Young) – November 9, 2015