Lake County Small Business Expo Special Resources

Lake County Small Business Expo Special Resources

The attached PDFs and Power Point presentations are premium takeaways for the knowledge seekers that attended our seminars at the Lake County Small Business Expo on June 3, 2016   Digital Marketing – How to Email Market Like Its 2016 presentation by Mark Tennant & Barry Edwards Click image to download Power Point presentation >> Audio files […]

A Slice A Day #141 – The Week That Was In Content Marketing (Stoney deGeyter, Rachel Truair)

Posted by on Jul 27, 2015 in A Slice A Day | No Comments

It’s Monday and it’s our ‘The Week That Was In Content Marketing’ podcast where we share our previous week’s guest articles, their comments and links to their writings, web sites and Twitter pages. This gives you a chance to go back and listen to a podcast or two and read one of our featured articles […]

A Slice A Day #131 – Your 3-Step Guide to Creating Great Content (Brian Corrigan)

Posted by on Jul 2, 2015 in A Slice A Day | No Comments

Ever think about what truly makes up the anatomy of a great piece of content? The gist of the content varies from industry to industry but three properties that all content needs to possess are: #1 – It needs to be talking to the right audience #2 – It needs to provide value and… #3 […]

A Slice A Day #128 – 10 Content Marketing Mantras from Top Content Maestros – Pt1

Posted by on Jun 25, 2015 in A Slice A Day | No Comments
A Slice A Day #128 – 10 Content Marketing Mantras from Top Content Maestros – Pt1

Since we began this podcast last December, we’ve all been fortunate enough to read and hear from some of the most prolific content marketers on the planet. You can’t put a price on the quality of advice and help they’ve given us over these past 6 months. Today we begin a two-part series with the […]

A Slice A Day #126 – Social Optimization for Content Marketing (Cynthia Johnson)

Posted by on Jun 23, 2015 in A Slice A Day | No Comments

If you’re new to content marketing or maybe a seasoned pro, you enjoy reading or hearing from someone who really knows what they’re talking about because they’ve done it and they’ve met with success. Best of all I enjoy reading or hearing how they did it; and the thing for me has always been content […]

A Slice A Day REWIND #122 – Distribution Tactics I used to go from 0 to 20,000, Real Quick (Benji Hyam)

Posted by on Jun 17, 2015 in A Slice A Day | No Comments
A Slice A Day REWIND #122 – Distribution Tactics I used to go from 0 to 20,000, Real Quick (Benji Hyam)

–This episode was recorded & released earlier this year, good stuff is worth a listen twice– Creating valuable & helpful content consistently can be half the battle; the other half is knowing where your audience is and getting it to them. Benji Hyam, Director of Growth at Everwise, published two articles earlier this spring in and […]

A Slice A Day REWIND #121 – How to Create Valuable Content That Engages Your Audience (Benji Hyam)

Posted by on Jun 16, 2015 in A Slice A Day | No Comments

—-This episode was recorded & released earlier this year but it’s still good stuff— When it comes to your web site or your blog, your biggest tasks lie mostly around your ability to create content; great enough so readers of your blog stick around and keep coming back for more; but how? Benji Hyam Director of Growth at Everwise, wrote a […]

HH Recap 29: Part 2 of Writing a Book: Writing a Chapter

HH Recap 29: Part 2 of Writing a Book: Writing a Chapter

  This week’s Happy Hour Recap was filmed at The Happy Dog in The Euclid Tavern in Uptown Cleveland. Last time we discussed methodology for creating your own book, which will be repurposed for all of your content marketing strategy. We showed how to: 1. Define your subject matter – which will become your title, and we promised […]

A Slice A Day #82 – Distribution Tactics I used to go from 0 to 20,000, Real Quick. – (Benji Hyam)

Posted by on Apr 1, 2015 in A Slice A Day | No Comments
A Slice A Day #82 – Distribution Tactics I used to go from 0 to 20,000, Real Quick. – (Benji Hyam)

A Slice A Day #82 – Distribution Tactics I used to go from 0 to 20,000, Real Quick. – (Benji Hyam) Creating content is half the battle; next you have to distribute it and strategically do so because knowing where your audience is, is the other half of the battle. Benji Hyam of ThinkApps, an […]

A Slice A Day #79 – How to Create Unique Industry Trending Content for Your Blog (Brian Watson)

Posted by on Mar 26, 2015 in A Slice A Day | No Comments
A Slice A Day #79 – How to Create Unique Industry Trending Content for Your Blog (Brian Watson)

A Slice A Day #79 – How to Create Unique Industry Trending Content for Your Blog (Brian Watson) Isn’t it a good day when your latest piece of content, article or blog post just ‘comes to you’? Your fingers glide across the keyboard, with zero mistakes and you nail it. But then, there are the […]