A Slice A Day #142 – How Bots Took Over Twitter (Alexandra Samuel)

Have you ever read something you thought was pretty cool and decided to share it on Twitter? Sure you have but has this ever happened to you?
You notice that within a minute or so someone favorites or retweets your Tweet which is great but…..how in the world could they have clicked the link and read or even skimmed what you shared in less than a minute? They can’t and they didn’t.
Early in 2014, after research his company had done the CEO of Chartbeat, Tony Haile, revealed they found that there is no direct correlation between people who share content actually read what they’re sharing.
And that’s what happening these days, for whatever the reason. I have a strong suspicion why but we’ll leave that to our guest.
She is Alexandra Samuel, Technology researcher, writer, strategist and author who recently wrote an article for Harvard Business Review‘s web site titled ‘How Bots Took Over Twitter’.
It’s our featured article of the day so tap that screen on your mobile device or hit that play button now on this episode of your ‘A Slice A Day’.

Twitter: https://twitter.com/awsamuel

Web Site: http://alexandrasamuel.com/

Article Link: https://hbr.org/2015/06/how-bots-took-over-twitter

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