Content Marketing. Many of you know it, embrace it, live it and love it but are you doing it correctly? Are you disappointed because you’ve put in the effort and 6 to 9 months later, nothing?
There can be many reasons why but passion and patience certainly can describe what it takes to get things moving in the right direction. Couple that with some good old content marketing best practices and you’re on the right track.
Joe Pulizzi, Founder of the Content Marketing Institute recently wrote an article titled ‘Six Steps to Content Marketing Domination’ that talks about patience and passion, along with a fascinating content success story.
And along the way a discovery that lead him to write his soon to be released new book titled ‘Content Inc.’.
We begin a two-part conversation with Joe as he lays out the foundation for his Content Inc business model, the Sweet Spot & the Content Tilt. So hit that play button or tap that screen to listen to today’s episode of your ‘A Slice A Day’.


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