A Slice A Day – Episode #90 – Seven Must-Have Traits of the Perfect Content Marketer (Hana Abaza)
The role of a content marketer is forever evolving. Keeping up with the increasing number of marketing channels is one thing but now, what about new marketing tools and the ability to use them efficiently? What about the ability to design a graphic for a blog post or designing and creating an infographic? Then there’s the ability to think like a developer and oh yeah, SEO. The skillset of today’s content marketer is all-encompassing.
Hana Abaza, VP of Marketing for Uberflip recently wrote a guest piece at MarketingProfs.com that addresses the skills and traits to be a successful content marketer titled ‘Seven Must-Have Traits of the Perfect Content Marketer’ that dovetails very nicely with Uberflip’s infographic ‘Portrait of a Content Marketer’. It’s our featured article and infographic on this episode of your ‘A Slice A Day’.