by Barry Edwards | Oct 28, 2025 | Business concepts, Marketing Strategy
Updated: October 2025 Above video is a 2 minute, 30 second walk through of Lean Business Model and example. Most people who want to start a business… never do. Not because the idea is bad — but because the plan is fuzzy. This Lean Business Plan cuts the confusion and...
by Barry Edwards | Sep 22, 2025 | Brand, Business concepts, Web Design and Marketing, Website
A website header has two seconds to sell: tell the right audience they’re in the right place — then earn another two seconds to show trust and services at a glance. Nail those first four seconds and you don’t just have a viewer — you have a Prospect. 5 Conversion...
by Barry Edwards | Aug 28, 2025 | Brand, Business concepts, Web Design and Marketing
Most businesses see branding as a cost. In reality, it’s one of the smartest investments you can make. In reality, branding ROI proves it’s one of the smartest investments you can make— it keeps paying you back in trust, loyalty, and qualified leads for years to come....
by Barry Edwards | Aug 25, 2025 | AI, Business concepts
If you thought FREE ChatGPT users slowed things down before, today’s lack of performance makes it feel like us premium subscribers are simply subsidizing the free riders like an unfair welfare system. There are numerous reports of ChatGPT-5 disappointment as it seems...
by Barry Edwards | Mar 20, 2025 | Design, AI
Since the beginning of my design career, I’ve found that people—especially clients—tend to come up with predictable criticisms when reviewing first proofs. It’s almost a rite of passage. The copy editors would gleefully swap quotation marks and commas, as if...
by Barry Edwards | Mar 16, 2023 | Business concepts, Content Marketing, Marketing Strategy, Web Design and Marketing
Barry Edwards | EdwardsCom.net | OverFiftyStartingOver.com This presentation is basically “Online Marketing 101” for small to midsize business owners who have little to no knowledge of online marketing, have no intention of doing it themselves, yet...
by Barry Edwards | Sep 30, 2021 | Business concepts, Marketing Strategy, Over 50 Starting Over
Barry Edwards | EdwardsCom.net | OverFiftyStartingOver.com A large part of my business is helping people launch, or re-launch, their business online. Whether you’re starting with just an idea, or you’re committed to an eminent launch, this 8 step guide...
by Barry Edwards | Jun 7, 2021 | Business concepts, Content Marketing, Facebook, Marketing Strategy
Barry Edwards | EdwardsCom.net | OverFiftyStartingOver.com I’m often asked how I’m able to find time to keep my social media channels filled with my own quality content on a daily basis. Its important for me as a digital marketer to keep my presence...
by Barry Edwards | Oct 27, 2020 | Everyday Stuff, Over 50 Starting Over
Barry Edwards | EdwardsCom.net | OverFiftyStartingOver.com A: We’re certainly a transitional generation. America is very young and is (in the big picture) in a constant state of change and flux. Up to 1900, we were pioneers still venturing across the country in search...