by Barry Edwards | Apr 7, 2022 | Brand, Design, Marketing Strategy, Web Design and Marketing
Finding your Best Brand will save you tons of money with all of your future marketing efforts Don’t waste money on Facebook or Google ads until you’re sure you’re generating as many prospects as possible organically. Then make sure you can convert... 
by Barry Edwards | May 21, 2020 | Brand, Design
How do I present logo concepts to a client? In reverse order how I received the job. In college, I found that I wasn’t very inclined toward math (I flunked intro to math), but found that I could dodge all math courses by taking philosophy classes such as Intro to... 
by Barry Edwards | Feb 18, 2020 | Business concepts, Design
(I originally wrote this as an answer for Quora) They are VERY different jobs and an individual is probably going to be a lot better at one of them than the other. My first job out of college was being a production artist for a small (about 7 people) design agency. I... 
by Barry Edwards | Feb 26, 2019 | Content Marketing, Design, Facebook, Marketing Strategy, Web Design and Marketing, Website
We’re in an age where we’re told that it’s super easy to do your online marketing yourself — so, why wouldn’t you? What required a small ad agency twenty years ago can be done in a few hours spread across a few weekends, right? You... 
by Barry Edwards | Jan 2, 2019 | Brand, Design, Over 50 Starting Over, Web Design and Marketing
Originally posted in Quora 12-6-18 Barry Edwards, Branding Philosopher | Online Marketer | Designer First, you need to define what “branding” is to you and what your end goal is. Many people’s definition of “brand” is a logo. My definition of “brand” is... 
by Barry Edwards | Sep 24, 2018 | Brand, Design, Over 50 Starting Over
If you’ve read any of my articles on logos, than you know I believe your logo is the first impression of your company and it’s hard to overcome a bad first impression. Your logo is the most important part of your brand identity creation process as it will...
