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Google Analytics for beginners

Google Analytics for beginners

by Barry Edwards | Apr 7, 2020 | Marketing Strategy, SEO, Web Design and Marketing, Website

Google Analytics is something we’ve all heard of and may realize it’s importance, but most of us rarely look at our reports because it may seem both boring and intimidating. I find them incredibly interesting. But, I’ve been looking at many reports...
Is design more important than content on a website?

Is design more important than content on a website?

by Barry Edwards | Mar 10, 2020 | Web Design and Marketing, SEO, Website

* Originally answered by Barry Edwards on Quora, 3-10-20 Content is much more important than design — and this is coming from a life-long professional designer If you had someone build you an absolutely gorgeous and innovative website, and yet no one ever sees it due...
Website getting slower? Here’s how to speed it back up

Website getting slower? Here’s how to speed it back up

by Barry Edwards | May 5, 2019 | SEO, Web Design and Marketing

One of my clients, Chardon United Methodist Church recently commissioned me to update and backup their site quarterly. I designed it for them a couple years ago with the priority being ease-of-use for them to add to and maintain going forward. They need to add events,...
7 most common SEO mistakes and how to fix them

7 most common SEO mistakes and how to fix them

by Barry Edwards | Aug 2, 2017 | Over 50 Starting Over, Content Marketing, SEO, Web Design and Marketing, Website

If you own a website, your search engine ranking is incredibly important to increasing your sales. Even if you think that you get all of your new business via networking and word of mouth, most new prospects won’t remember your domain name exactly and instead “Google”...
How much should my dental practice spend on a website?

How much should my dental practice spend on a website?

by Barry Edwards | Oct 18, 2016 | Mobile, SEO, Web Design and Marketing

It’s all about Return On Investment (ROI). It’s always about ROI. Here’s how you can estimate approximately what your dental practice can expect in return for your investment in your online marketing efforts. Note that I said, “online...
How do I build an effective marketing strategy for my business?

How do I build an effective marketing strategy for my business?

by Barry Edwards | Jul 22, 2016 | Content Marketing, SEO, Web Design and Marketing

I answered this question on Quora on 6-22-16 –Barry Edwards It completely depends on what type of business that you own. Is it B2B (Business to Business) or B2C (Business to Consumer)? For the business to consumer start up I’ll just summarize as the question is...
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Stop Wasting Money on Marketing — Start Measuring ROI

Stop Wasting Money on Marketing — Start Measuring ROI

Stop Guessing Where Your Marketing Budget Is Going Free 90-Second ROI Check I’ll spot where your site is leaking leads — and tell you the first 3 fixes. No spam. 1 quick reply with 3 fixes.   Are...

Start Your Business in 20 Minutes: Free Lean Business Plan Template

Start Your Business in 20 Minutes: Free Lean Business Plan Template

Updated: October 2025Above video is a 2 minute, 30 second walk through of Lean Business Model and example. Most people who want to start a business… never do. Not because the idea is bad — but because the plan is fuzzy. This Lean Business Plan cuts the confusion and...

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