by Barry Edwards | Sep 22, 2025 | Brand, Business concepts, Web Design and Marketing, Website
A website header has two seconds to sell: tell the right audience they’re in the right place — then earn another two seconds to show trust and services at a glance. Nail those first four seconds and you don’t just have a viewer — you have a Prospect. 5 Conversion... 
by Barry Edwards | Apr 7, 2020 | Marketing Strategy, SEO, Web Design and Marketing, Website
Google Analytics is something we’ve all heard of and may realize it’s importance, but most of us rarely look at our reports because it may seem both boring and intimidating. I find them incredibly interesting. But, I’ve been looking at many reports... 
by Barry Edwards | Mar 10, 2020 | Web Design and Marketing, SEO, Website
* Originally answered by Barry Edwards on Quora, 3-10-20 Content is much more important than design — and this is coming from a life-long professional designer If you had someone build you an absolutely gorgeous and innovative website, and yet no one ever sees it due... 
by Barry Edwards | Feb 26, 2019 | Web Design and Marketing, Content Marketing, Design, Facebook, Marketing Strategy, Website
We’re in an age where we’re told that it’s super easy to do your online marketing yourself — so, why wouldn’t you? What required a small ad agency twenty years ago can be done in a few hours spread across a few weekends, right? You... 
by Barry Edwards | Dec 5, 2018 | Brand, Business concepts, Marketing Strategy, Over 50 Starting Over, Web Design and Marketing, Website
November 22, 2018 was my first podcast interview. I wanted it to be great. There’s only one real measurement of this – the value that the listener receives. It went incredibly well. I discussed how Building Your Better Brand will dramatically impact your lead... 
by Barry Edwards | Aug 2, 2017 | Over 50 Starting Over, Content Marketing, SEO, Web Design and Marketing, Website
If you own a website, your search engine ranking is incredibly important to increasing your sales. Even if you think that you get all of your new business via networking and word of mouth, most new prospects won’t remember your domain name exactly and instead “Google”...
