Award-winning corporate brochure
“We need a fun, easy-to-read, colorful design”
That’s what marketing director Susan Licate told me when approaching me to design their Intern Brochure.
Susan further explained that the goal is to be seen as a major player to the top talent of our areas’ colleges. The brochure needs to convey that Zinner is a fun and progressive company to work for with a lot of opportunity.
“The partners are thrilled with the brochure and we’re getting a tremendous response from it!”
– Susan Licate | Zinner&Co Marketing Director
The results reflect a very successful, collaboration
Susan and I have worked on many important projects over the years – from annual reports in the medical industry to college alumni fund raising magazines, and she typically let’s me just do my own thing as far as design goes. But, with this piece, she had something particular in mind.

Barry Edwards and Susan Licate at 2016 Apex awards. Best brochure of 2016.
I contributed the idea of this original, custom size that let’s their story unfold in an engaging way. I also suggested the QR code on the back, which Analytics tells us was a very successful addition.
The brochure was awarded Best Brochure of 2016 at Apex Awards in Cleveland, Ohio
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