by Barry Edwards | Oct 21, 2019 | Brand, Marketing Strategy
Answer to Quora question: “What should an individual expect to pay for branding? Not just a logo, but creating an overall image.” I’m going to focus on “individual” as you stated in your question — NOT a company’s product or service. I make that distinction because I... 
by Barry Edwards | Jun 28, 2017 | Over 50 Starting Over, Brand, Marketing Strategy
Your brand is what people think and feel about you (or your company). That’s the bottom line. For the purposes of Over 50 Starting Over, I want to be clear that in this article, I’m speaking to a small business owner that is largely responsible for his or... 
by Barry Edwards | Nov 26, 2014 | Content Marketing, Design, Happy Hour Recap, Web Design and Marketing
What I’m thankful for as web developer in 2014 1. WordPress 4.0 • Auto Updates – we host many sites. Convenient, vital to security *** Hope that plugins keep up with updates. Auto backups imperative. 2. Commitment to responsive design • Easier... 
by Barry Edwards | Oct 30, 2014 | Case Histories, Design, Web Design and Marketing
Edwards Communications partnered with NMV Strategies to redesign and revitalize The Learning Advantage’s branding and marketing. Nancy Valent of NMV Strategies headed this re-branding campaign that consisted of refining The Learning Advantage’s branding in... 
by Barry Edwards | Jun 11, 2014 | Design, Happy Hour Recap, Web Design and Marketing
Coming at you this week from Euclid’s BeachClub Bistro – known for their bourbon, pizza and gorgeous patio. Show Notes First, answer WHY you want to redesign the site. Of course everyone will say its to get and retain more traffic and increase...
